Name: 
 

Chapter 13 Ethics



Multiple Choice
Identify the letter of the choice that best completes the statement or answers the question.
 

1. 

The belief that acts should be judged according to their outcomes is called
a.
Deontology
b.
Teleology
c.
Ethics
 

2. 

What is predatory pricing?
a.
Setting prices which competitors cannot match
b.
Setting prices below the cost of production
c.
Setting prices which customers cannot afford
 

3. 

Which of the following is NOT one of Kuhlman’s basic duties of sellers?
a.
Manufactured products must provide a minimum level of security
b.
Suppliers should be open to consumers’ complaints
c.
Manufactured products should be returnable
 

4. 

Which of the following is the minimum level of ethical behaviour, according to Donaldson?
a.
The firm is law-abiding
b.
The company establishes a set of company regulations
c.
The company establishes a code of conduct
 

5. 

What is a Romalpa clause?
a.
A contractual agreement that payment in full is to be made within 30 days
b.
A contractual agreement that title to the goods only passes to the purchaser once payment has been made
c.
A contractual agreement that the supplier accepts no liability for goods damaged in transit
 

6. 

Which of the following statements made by a double-glazing salesman would be an infringement of the Trade Descriptions Act?
a.
Our products are the best on the market
b.
There is a vacuum between the panes of glass in our windows
c.
The frames of these windows are UV-resistant
 

7. 

If a salesman offers a discount, under what circumstances might this contravene the 1987 Consumer Protection Act?
a.
If the salesperson claims that the discount will only apply tonight, when that is not in fact the case
b.
If the discount is greater than 20%
c.
If the discount is offered before the final price has been stated
 

8. 

What is the difference between pyramid selling and multi-level marketing?
a.
Pyramid selling involves recruiting people as well as selling
b.
Pyramid selling means that the salespeople buy the goods
c.
Pyramid selling involves promoting the products as well as selling
 

9. 

Which of the following is NOT part of a code of conduct?
a.
Guidelines for what information customers should be given before signing contracts
b.
Guidelines on how follow-up visits should be conducted
c.
Guidelines on hiring staff
 

10. 

The body of law which covers contracts is called:
a.
Civil law
b.
Criminal law
c.
Binding law
 



 
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