Multiple Choice
Identify the
letter of the choice that best completes the statement or answers the question.
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1.
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Which
of the following is not true? a. | Wholesalers take title to the
goods. | c. | Agents do not
take title to the goods. | b. | Retailers do not take title to the
goods. | | | | |
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2.
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Which
of the following is not true? a. | Principals are liable for the acts of their agents.
| c. | Agents cannot
take delivery of the principal’s goods at an agreed price and then sell them for a higher price.
| b. | Agents are
liable for the acts of their principals. | | | | |
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3.
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Which
of the following is NOT a category of agent? a. | Del credere agents. | c. | Franchisees. | b. | Factors.
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4.
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A
contract by which a company sets up an entire industry in a foreign country is
called: a. | A turnkey
contract. | c. | A licensing
contract. | b. | A franchise contract. | | | | |
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5.
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An
organisation which takes title to goods but only sells to other intermediaries is
called: a. | A retailer.
| c. | A wholesaler.
| b. | An agent.
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6.
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A
wholesaler which stocks and maintains display stands in retail stores, paying rent to the retailer,
is called: a. | A drop shipper.
| c. | A rack jobber.
| b. | A full-service
wholesaler. | | | | |
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7.
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What
is outshopping? a. | Shopping outside
the area one lives in. | c. | Spending more
than one can really afford. | b. | Establishing edge-of-town retail parks.
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8.
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Which
of the following is not true? a. | Shopping offers a social experience outside the
home. | c. | Shopping is
mainly a practical exercise. | b. | Shopping offers status and authority.
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9.
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What
are the physical elements of the store called? a. | Ambience. | c. | Image. | b. | Atmospherics.
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10.
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What
does EPOS stand for? a. | Electronic Point of Sale. | c. | Electronic Print-Out Screen. | b. | Electronic
Purchase Organising System. | | | | |
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11.
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Approximately what proportion of UK retailers are
independently-owned?
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12.
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A
retailer which offers personal advice to each customer (for example a jeweller’s) is an example
of: a. | A limited
service retailer. | c. | A maximum
service retailer. | b. | A full-service retailer. | | | | |
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13.
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Which
of the following store layouts is likely to encourage browsing? a. | Grid
pattern. | c. | Free flow.
| b. | Boutique.
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14.
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What
does FMCG stand for? a. | Fast-moving consumer goods. | c. | Foreign-made consumer goods. | b. | Free-moving
customer grid. | | | | |
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15.
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Retailers which have a physical presence as well as a website are
called: a. | Bricks and
mortar. | c. | Word of mouse.
| b. | Clicks and
mortar. | | | | |
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