Multiple Choice
Identify the
letter of the choice that best completes the statement or answers the question.
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1.
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The
fact that some countries are better at producing some goods than are others is
called: a. | Trade
liberalisation. | c. | Economies of
scale. | b. | Comparative advantage. | | | | |
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2.
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The
fact that a product can be mature in one market but still growing in another is
called: a. | Comparative
advantage. | c. | International
product life cycle. | b. | Global competition. | | | | |
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3.
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If a
manager sees the home market as most important, and overseas markets as inferior, he or she is said
to be: a. | Geocentric. | c. | Polycentric. | b. | Ethnocentric. | | | | |
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4.
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If a
manager sees the overseas markets as separate national markets, he or she is said to
be: a. | Geocentric. | c. | Ethnocentric.
| b. | Polycentric. | | | | |
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5.
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Producing goods in one country and selling them in another is called: a. | Globalisation. | c. | Global
marketing. | b. | Exporting. | | | | |
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6.
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The
view that firms enter foreign markets by the method most appropriate to their own strategy is
called: a. | The Uppsala
model. | c. | The Eclectic
Theory. | b. | The Stages of Development Approach. | | | | |
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7.
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Cultural similarities between countries lead to a feeling of: a. | Geographical
proximity. | c. | Social
proximity. | b. | Psychological proximity. | | | | |
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8.
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A
culture in which norms and expectations are deeply-embedded and are not usually expressed formally is
called: a. | A low-context
culture. | c. | A totalitarian
culture. | b. | A high-context culture. | | | | |
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9.
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Which
of the following is NOT a non-verbal communication element? a. | Use of
space. | c. | Use of
slang. | b. | Body language. | | | | |
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10.
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A
firm which buys goods for export to a third party is called: a. | A confirming
house. | c. | An export
house. | b. | An export agent. | | | | |
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11.
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A
company or individual which brings together buyers and sellers, but does not actually take title to
the goods, is called: a. | A export agent. | b. | An export house. | | | | |
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12.
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What
is the difference between a branch and a subsidiary? a. | A branch is
directly owned by the parent company, a subsidiary is a separate legal
entity. | c. | A branch is
owned by the parent company, whereas a subsidiary is | b. | A branch is a
separate legal entity, whereas a subsidiary is directly owned by the parent
company. | | | | |
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13.
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A
factory where imported components are assembled is called: a. | A screwdriver
operation. | c. | A turnkey
operation. | b. | A spanner operation. | | | | |
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14.
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Bartering in business-to-business markets is called: a. | Foreign
exchange. | c. | External
trade. | b. | Countertrade. | | | | |
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15.
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An
agreement under which machinery supplier is paid in the future goods produced by the equipment is
called: a. | Futures
trading. | c. | Buyback. | b. | Countertrading. | | | | |
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