Multiple Choice
Identify the choice that
best completes the statement or answers the question.
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1.
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The process by which individuals become members of
their culture is called
a. | inculturation. | b. | perculturation. | c. | deculturation. | d. | acculturation. | e. | enculturation. |
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2.
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A set of people with a distinct set of behavior and
beliefs that differentiate them from a larger culture of which they are a part
a. | is called a lower culture. | b. | is called a individual culture. | c. | is called a set culture. | d. | is called a
subculture. | e. | There is no
term. |
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3.
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A conventional, usually oversimplified, and often
negative view of other cultures is referred to as
a. | monotype. | b. | stereotype. | c. | convention. | d. | convict. | e. | contradiction. |
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4.
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The extent to which members of a culture feel
comfortable or uncomfortable in unstructured situations is called
a. | stress avoidance. | b. | social pressure avoidance. | c. | uncertainty avoidance. | d. | frustration
avoidance. | e. | tension
avoidance. |
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5.
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Common activities such as business meetings,
initiation workshops for new entrants, or jubilees that serve the purpose of spreading shared norms
of behavior and conveying a feeling of belonging are called
a. | rituals. | b. | habits. | c. | togetherness. | d. | task force
activities. | e. | business
manners. |
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6.
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Social codes of conduct are called
a. | behavior. | b. | manners. | c. | influence. | d. | conducting
rules. | e. | social role. |
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7.
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Depending on their reliance on cues from the
situational setting, the characteristics of the interacting persons and all kinds of non-verbal cues
for the interpretation of a verbal message, national cultures may be ranked on a continuum
from
a. | ‘low-involvement’ to ‘high-
involvement’ cultures. | b. | ‘low-context’ to ‘high-context’
cultures. | c. | ‘low-sophisticated’ to ‘high-
sophisticated’ cultures. | d. | ‘low-interest’ to ‘high-interest’
cultures. | e. | ‘low-relation’ to ‘high-
relation’ cultures. |
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8.
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Every culture, ethnicity, industry, organization or
function, establishes a set of moral standards for business behavior, that is, a code
of
a. | business negotiations. | b. | business implementations. | c. | business implications. | d. | business
ethics. | e. | business manners. |
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9.
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Accepted rules, standards and models of behavior,
which direct the search for information and alternatives in a buying decision process, and influence
consumption as well as usage behavior are called
a. | standards. | b. | cultural prescriptions. | c. | norms. | d. | values. | e. | cultural
standards. |
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10.
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Product characteristics can either encourage or
inhibit the rate at which a product is adopted by a social group. Four of the following product
characteristics encourage and one inhibits. Which one?
a. | Relative advantage. | b. | Ease of testing. | c. | Ease of
communications. | d. | Compatibility. | e. | Complexity. |
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11.
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The product-adoption process framework classifies
potential customers into five categories in a chronological order. Which one of the following
suggested orders is correct?
a. | Innovators - Early majority - Late majority - Early
adopters - Laggards | b. | Innovators - Early
adopters - Early majority - Late majority - Laggards | c. | Innovators - Laggards - Early adopters - Early majority - Late
majority | d. | Laggards - Innovators - Early adopters - Early majority
- Late majority | e. | Early adopters -
Early majority - Late majority - Innovators - Laggards |
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12.
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Abstract characters that represent ideas, feelings
and other contents of communication are called
a. | symbols. | b. | signs. | c. | ciphers. | d. | secret
language. | e. | codes. |
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13.
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How speakers intonate their sentences and modulate
their voices is called
a. | non-verbal communication. | b. | communication by modulation. | c. | communication by intonation. | d. | communication by intonation and modulation. | e. | para-verbal communication. |
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14.
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The meaning of a message is produced in the mind of
the recipient, partly due to verbal cues, but also based on additional parts of the message and
additional cues from the communication situation, which evoke certain cognitions and effects. This
type of communication is called
a. | non-verbal communication. | b. | para-verbal communication. | c. | communication by signs. | d. | silent
language. | e. | communication by
codes. |
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15.
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A number of related persons to whom an individual
looks for guidance regarding behavioral norms are called
a. | reference groups. | c. | social
groups. | b. | informal groups. | d. | formal
groups. |
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