Name: 
 

Strategic Management: Chapter 3



Multiple Choice
Identify the letter of the choice that best completes the statement or answers the question.
 

 1. 

Which one of the following does not influence organizational learning?
a.
Awareness of wider environmental developments
b.
Knowledge of competitor activity
c.
Reflecting on past actions
d.
Information distribution
e.
Applying activity maps
 

 2. 

Which one of the following is not a future pattern identified by Courtney et al. (1997)
a.
A limited and definable number of discrete alternatives which can be evaluated and judged by strategic managers
b.
A limited and definable number of alternatives which cannot be evaluated nor judged with any great certainty
c.
A limited but undefinable number of discrete alternatives which can be evaluated and judged
d.
A limited but undefinable number of discrete alternatives that cannot be evaluated nor judged at all
 

 3. 

Which of the following is not a purpose of strategic thinking?
a.
To realize what needs to change
b.
To establish the agenda for managing strategic change
c.
To clarify future direction
d.
To allocate scarce resources
e.
To manage scarce resources
 

 4. 

Which of the following is not an element of strategic thinking?
a.
Judge what strategic changes to make
b.
Realize what needs to change
c.
Understanding current strategic positions
d.
Manage organizational resources and competencies
e.
All of the above are elements of strategic thinking
 

 5. 

Which of the following is not a recognized area of opportunity for developing synergy?
a.
Functional
b.
Processual
c.
Strategic
d.
Managerial
 

 6. 

Which of the following is one of the four key elements which must be adhered to if synergy is to be achieved?
a.
Efficiency
b.
Competitive strategies
c.
Customer satisfaction
d.
Strong values
e.
Effective leadership
 

 7. 

What is synergy?
a.
When the organization is providing a product to the customer that perfectly suits their requirements
b.
When the parts of an organization are combined and managed in such a way that the drawbacks exceed those which would result if the parts were operating separately
c.
When the parts of an organization are combined and managed in such a way that the benefits exceed those which would result if the parts were operating separately
d.
When the parts of an organization are combined and managed in such a way to reduce costs
e.
When costs decrease as the volume of unit production increase
 

 8. 

What is Kellogg’s main challenge for the future
a.
To create new products for a market that is both growing and declining according to geography whilst generating enough cash to advertise and launch new products
b.
To create new products for a market that is both growing and declining according to geography
c.
To create new products for a market that has the same tastes, whilst generating enough cash to advertise and launch new products
d.
To not become adversely affected by increased competition again and adapt to changing customer tastes
e.
To adapt to changing customer tastes regardless of market decline
 

 9. 

Which one of the following are considered to be synergistic benefits for LVMH?
a.
Joint ventures
b.
Similarity of portfolio
c.
Commercial exploitation
d.
Name association
 

 10. 

Which one of the following is not one of the elements of strategic thinking described by Campbell and Alexander (1997)?
a.
Organizational culture
b.
Outlining of competencies
c.
Future-gazing
d.
Organizational behavior
 



 
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