Strategic Management
5th Edition
John Thompson with Frank Martin
1844800830
Please email us with your
comments on this book.
Company weblinks cited at the end
of the minicases in the book
Minicase 1.1
easyJet http://www.easyjet.com
Southwest Airlines http://www.southwest.com
Ryanair http://www.ryanair.com
Minicase 1.2
Marks & Spencer http://www.marksandspencer.com
Minicase 1.3
Virgin Group http://www.virgin.com
Minicase 1.4
McDonald’s http://www.mcdonalds.com
Mincase 2.1
Ben and Jerry’s http://www.benjerry.com
Minicase 2.2
Enterprise Cars http://www.enterprise.com
Minicase 2.3
ASDA http://www.asda.com
Minicase 2.4
National Theatre http://www.nt-online.org
Minicase 2.5
London Zoo http://www.londonzoo.co.uk
Minicase 2.6
Co-operative Bank http://www.co-operativebank.co.uk
Minicase 2.7
Nike http://www.nike.com
Minicase 3.1
Kelloggs http://www.kelloggs.com
Minicase 4.1
AstraZeneca http://www.astrazeneca.com
Fisons (Aventis) http://www.aventis.com
Glaxo Wellcome http://www.gsk.co.uk
ICI http://www.ici.com
Pfizer http://www.pfizer.com
Pharmacia and Upjohn http://www.pharmacia.com
SmithKline Beecham http://www.sb.com
Mincase 4.2
Universal http://www.umusic.com
Sony Music http://www.sonymusic.com
EMI http://emirecords.co.uk
Bertelsmann http://www.sonybmg.com
Warner Music http://www.wmg.com
Minicase 4.3
Netflix http://www.netflix.com
LVMH http://www.lmvh.com
Minicase 4.5
Morrisons http://www.morrisons.co.uk
Minicase 4.6
Flying Flowers http://www.jersey.co.uk/flyingflowers
Minicase 4.7
Sainsbury’s http://www.sainsburys.com
Minicase 4.8
ebay http://www.ebay.com
Minicase 5.1
Dyson: http://www.dyson.com
Minicase 5.2
Benetton http://www.benetton.com
Minicase 5.3
http://www.thunderbird.edu/pdf/about_us/case_series/a15980024.pdf
Minicase 5.4
Team New Zealandhttp://www.xtramsn.co.nz/teamnewzealand
Minicase 5.5
Tesco http://www.tesco.com
Minicase 5.6
British Airways http://www.britishairways.com
Minicase 5.7
Thomson Holidays http://www.thomson-holidays.com
lastminute.com http://www.lastminute.com
MyTravel http://www.mytravel.com
Minicase 5.8
Thomas the Tank Engine http://www.thomasthetankengine.com
Minicase
5.9
Levi’s http://www.levis.com
Minicase 6.1
Coca-Cola http://www.coca-cola.com
Minicase
6.2
Toyota http://www.toyota.com
Minicase 6.3
Bang & Olufsen http://www.bang-olufsen.com
James Purdey http://www.purdey.com
Minicase 6.4
Schick http://www.schickquattro.com
Gillette http://www.gillette.com
Minicase 7.1
Lastminute.com http://www.lastminute.com
Minicase 7.2
British Tourist Authority http://www.bta.org.uk
Minicase 7.3
Classic FM http://www.classicfm.com
Minicase 7.4
The Body Shop http://www.bodyshop.com
Minicase 7.5
HP http://www.hp.com
Minicase 7.6
Ikea http://www.ikea.com
Minicase 7.7
Club Med http://www.clubmed.com
Minicase 8.1
Stelios Haji-Ioanno http://www.stelios.com
Minicase 8.2
Eclipse Aviation http://www.eclipseaviation.com
Minicase 8.3
Federal Express http://www.fedex.com
Minicase 9.3
Starbucks http://www.starbucks.com
Minicase 9.4
Unilever http://www.unilever.com
Minicase 10.1
Wal-Mart http://www.walmart.com
Minicase 10.2
Kwik-Fit http://www.kwik-fit.com
Minicase 10.3
WH Brakspear & Sons plc http://www.brakspear.co.uk/
Minicase10.4
Arcadia http://www.arcadia.co.uk
British Home Stores http://www.bhs.co.uk
Minicase 10.5
Richer Sounds http://www.richer-sounds.co.uk
Minicase 10.6
Richer Sounds http://www.microsoft.com
Minicase 10.7
Volvo http://www.volvo.com
Minicase 10.8
Sainsbury’s http://www.sainsburys.com
Boots http://www.boots.com
Minicase 11.1
Diageo http://www.diageo.com
Minicase 11.2
Lego http://www.lego.com
Minicase 11.3
Electrolux http://www.electrolux.com
Minicase 11.4
My Travel http://www.mytravel.com
Minicase 11.5
Forte http://www.roccofortehotels.com
Compass Catering http://www.compass-group.co.uk
Granada Media http://www.granadamedia.com
Granada Rental http://www.box-clever.com
Granada Television http://www.g-wizz.net
Minicase 11.6
Rolls Royce http://www.rolls-royce.com
Kodak http://www.kodak.com
Nokia http://www.nokia.com
Minicase 11.7
PSA Peugeot-Citroën http://www.psa-peugeot-citroen.com
Minicase 11.8
Next http://www.next.co.uk
Minicase 12.1
Daimler-Chrysler http://www.daimlerchrysler.com
Minicase 12.2
ASDA http://www.asda.com
MFI http://www.mfi.co.uk
Minicase 12.3
British Airways http://www.britishairways.com
Minicase 12.4
Yorkshire Water http://www.yorkshirewater.com
Minicase 12.5
General Motors http://www.gm.com
Ford Motor Company http://www.ford.com
Minicase 13.1
Tesco http://www.tesco.com
Minicase 13.2
Canon http://www.canon.com
Panasonic http://www.panasonic.com
Minicase 13.3
Infosys http://www.infosys.com
Minicase 13.4
Constellation Wines http://www.cbrands.com
Minicase 13.5
Volkswagen http://www.vw.com
Minicase 13.6
Sanyo http://www.sanyo.com
Minicase 14.2
Leeds United http://www.leedsunited.com
Minicase 14.3
Marconi http://www.marconi.com
Minicase 14.4
H P Bulmer http://www.bulmer.com
Minicase 14.5
Pringle http://www.pringle-of-scotland.co.uk
Minicase 14.6
Ministry of Sound http://www.ministryofsound.com
Minicase 14.7
Albertson’s http://www.albertsons.com
Home Depot http://www.homedepot.com
Minicase 14.8
Debenhams http://www.debenhams.com
Minicase 14.9
Arcadia (Burton Group) http://www.arcadia.co.uk
Harvey Nichols http://www.harveynichols.com
Minicase 15.1
Amstrad http://www.amstrad.com
Minicase 15.2
Pilkington http://www.pilkington.com
Minicase 15.3
National Health Service http://www.nhs.uk
Minicase 15.4
Nantucket Nectars http://www.juiceguys.com
Minicase 15.5
Nestlé http://www.nestle.com
Minicase 15.6
ABB http://www.abb.com
Minicase 16.1
General Electric http://www.ge.com
Minicase 16.2
Invensys http://www.invensys.com
Hanson http://www.hanson.co.uk
Tomkins http://www.tomkins.co.uk
Kidde http://www.kidde.com
Chubb Security http://www.chubbsecurity.co.uk
Minicase 16.3
AA http://www.theaa.com
RAC http://www.rac.co.uk
GreenFlag http://www.greenflag.co.uk
Minicase 16.4
Smith’s Industries http://www.smiths-group.com
Minicase 16.5
Standard Fireworks http://www.standardfireworks.co.in
Minicase 16.7
Jollibee http://jollibee.com.ph
Minicase 16.8
The Flight 800 Investigation http://www.twa800.com
Minicase 16.9
Coca-Cola http://www.coca-cola.com
Perrier http://www.perrier.com
Minicase 17.1
Apple http://www.apple.com
Minicase 17.2
Dominos http://www.dominos.co.uk
Minicase 17.3
HBOS http://www.hbosplc.com
Minicase 17.4
General Electric http://www.ge.com
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