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6th Edition
John Thompson with Frank Martin
ISBN10: 1-4080-1807-1
ISBN13: 978-1-4080-1807-1
Please email us with your
comments on this book.
Students' Resources
Available for each chapter, focusing on the 'why' not the 'what'
to help deepen your understanding.
Test your knowledge of each chapter.
Designed to stimulate classroom discussion, these cases cover
specific issues in strategy
Useful websites relating to topics addressed throughout the text..
Explaining key terms in the book.
This guide will help you maximise your learning when using case
studies. It outlines key issues in using case studies for improving
learning.
This guide highlights the importance of using references in
your assignments and explains how to do it correctly.
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